Privacy Statement of MPDV Mikrolab GmbH

Last revision: August 2018

We take the protection of your personal data very seriously. That is why we would like to inform you below of how your data will be collected, stored, processed and used when you visit our website.

Responsible for data collection on these web pages:

MPDV Mikrolab GmbH
Römerring 1
74821 Mosbach
E-Mail: marketing(at)

Data protection officer:

Personally responsible: Michael Konitzer
Amalienstr. 24
76133 Karlsruhe
E-Mail: datenschutz(at) or dsb-mpdv(at)

1. Consent for the processing of your data for the purposes of sending a ROI report and contacting you

On our ROI Analyzer website we offer you the option of calculating the ROI for the use of an MES system. This requires us to obtain a range of data concerning your company and production. At the end you will receive a summary of the potential offered by the use of an MES system. We would be happy to prepare an extensive ROI report based on the information you have provided and send it to you as a PDF file by email. To do so, however, we need some further details from you, firstly so that we can verify that only genuine inquiries are made and, secondly, because we would like to contact you once afterwards.

By clicking on the “Request ROI report” button, therefore, you confirm that you are allowing us to process the data you enter on the form so that we can send you a ROI report by email and contact you again by email afterwards in order to get feedback on the ROI report and on your interest in our services. If you are not interested in our services and tell us so, we will erase your personal data immediately.

You can withdraw this consent at any time with effect for the future. To do so, please contact us using the contact details given above. The withdrawal of consent shall not affect the lawfulness of processing based on consent before its withdrawal.

2. Web server logging

When you visit our website, we collect your user data, such as the browser used, the page accessed, the data volume of data retrieved, the date and the time of access to our website, your IP address or the website from which you visited our page.
These access data do not allow us to identify who the user is. The access data only help us to facilitate your particular visit to MPDV Mikrolab GmbH, to ensure the site is operating properly, to defend the interests of the company in the event of misuse and to constantly improve our platform.

The data are processed pursuant to point (f) of Art. 6 (1) sent. 1 of the EU General Data Protection Regulation (GDPR) in order to pursue legitimate interests:

  • To establish legal claims and a defense in the event of disputes
  • To ensure the IT security and IT operations of the company
  • To prevent criminal offenses
  • To optimize delivery of the website by analyzing website usage data
  • For direct and remote marketing

The data will be erased after 30 days.

3. Cookies

We use what are known as cookies. Cookies are small text files that the browser of an internet user stores on their hard disk when they visit a web page. We only use what are known as session cookies. These are required so that you can make use of certain functions of our website and are deleted from your hard disk automatically at the end of your browser session. They are stored temporarily on the basis of point (b) of Art. 6 (1) sent. 1 GDPR.

You can also modify your browser settings to allow or prohibit the cookies. To delete cookies, please also refer to your browser’s help function. You can view our web pages even without cookies, but you will not be able to use the ROI Analyzer.

4. Your rights

We will respect your rights listed below insofar as the statutory requirements for asserting the rights are on hand.

Right to object (Art. 21 (1) GDPR)

If your data are processed for the pursuit of legitimate interests, you have the right to object to this processing at any time, using our contact details provided, if there are any grounds relating to your particular situation that conflict with this data processing. This applies accordingly to profiling based on our legitimate interests. We will then cease this processing unless we have compelling legitimate grounds for the processing which override your interests, rights and freedoms or for the establishment, exercise or defense of legal claims.

Right to object (Art. 21 (2) GDPR)

If your data are processed for the purposes of direct marketing, you have the right to object to this processing at any time, using our contact details given above; this also applies for profiling to the extent that it is related to such direct marketing.

Right to withdraw consent

If you have consented to the processing of your data, you have the right to withdraw this consent for the future at any time. This does not affect the lawfulness of the processing based on consent before its withdrawal. To do so, please contact the controller using the contact details provided above.

Right to access, rectification, erasure, restriction of processing, data portability

You have the right under Art. 15 GDPR to obtain access free of charge to the personal data concerning you that have been stored. Pursuant to Art. 16, 17 and 18 GDPR, you also have the right to rectification of inaccurate data as well as to restriction of processing and erasure of your personal data.

Subject to the particular requirements of Art. 20 GDPR, you also have the right to receive the personal data concerning you that have been stored in a structured, commonly used and machine-readable format and the right to transmit those data to another controller without hindrance from us.

To do so, please contact the controller using the contact details provided above.

Right to complain

As a data subject, you can lodge complaints at any time with the competent regional commissioner for data privacy and freedom of information (Landesbeauftragter für den Datenschutz und die Informationsfreiheit Baden-Württemberg).

5. Duration of storage and routine erasure

Unless specified otherwise for the specific data processing in this Privacy Policy, we only process and store personal data for the period required for the achievement of the purpose of the processing or to the extent provided for in laws or regulations that we are subject to.

If the purpose of storage no longer applies or a storage period prescribed by law runs out, the personal data will be routinely blocked or erased in accordance with the statutory provisions.

6. Categories of data recipients

Service providers and vicarious agents we use in connection with this website, e.g. host providers, agencies and IT service providers, may have access to your personal data. Where these service providers and vicarious agents act on our behalf, however, they only act on instruction and will be contractually obligated accordingly.